Milbon Aujua Fortice Shampoo for Aged Hair and Scalp

Suitable for:

• Those who want to improve the condition of their hair and scalp
• People whose hair shine and elasticity have decreased with age
• Those who have noticed a reduction in volume at the roots
• For those whose hair no longer holds its shape and style as well

FORTICE is a scalp care line created for people experiencing age-related, complex changes in hair quality directly linked to the condition of the scalp. The line is not focused on a single issue but on a combination of signs: reduced shine, elasticity, and density of hair, decreased volume at the roots, poorer styling results, and increased brittleness.

With age, the microflora of the scalp deteriorates, and the number of pathogenic bacteria, specifically enterococci, increases. Enterococci oxidize keratinocytes, which are responsible for keratin synthesis, reduce the skin's protective barrier, and weaken the function of hair follicles. This disrupts normal hair formation, increases the risk of premature alopecia, and leaves hair looking dull and lifeless.

FORTICE technologies are designed to combat this problem:

• BT-Clear Elements (glycine, phytic acid) – This complex is aimed at maintaining a healthy scalp condition. It helps reduce the impact of factors related to oxidative processes in the cells of the stratum corneum and supports a balanced scalp environment, which is necessary for normal hair follicle function.
• CT-Care Elements (magnesium ascorbyl phosphate, tocopherol) – An antioxidant complex that helps inhibit oxidative processes occurring in the scalp with age. This supports normal follicle function and creates conditions for the formation of denser, more resilient, and visibly healthier hair.

Milbon Aujua Fortice Shampoo:

• Intensively cleanses the scalp
• Helps eliminate inflammatory processes
• Helps get rid of dandruff
• Strengthens hair follicles
• Helps stop hair loss
• Restores hair elasticity and density
• Makes strands look fuller and more voluminous

Milbon Aujua Fortice Shampoo helps restore scalp health, promoting the growth of healthy, strong hair. With regular use, strands become shiny, resilient, and dense, lift more easily at the roots, and appear more voluminous.

A soft, elegant peony fragrance enhances the feeling of well-groomed cleanliness.